Sustainability
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Blog
Energy, data centers and an opportunity for rebirth: Japan’s green leaders share their Optimism
Rakuten Group Chairman and CEO Mickey Mikitani shares the company’s goal to achieve carbon neutrality in 2023 on stage at Rakuten Optimism 2022. Tech & Green: The future is in motion was the theme of the recent Rakuten Optimism conference, which welcomed leaders and luminaries from a wide range of industries and areas of expertise to share visions of a brighter future. The conference featured
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The Green’Ovation Challenge helps empower employees to become sustainability entrepreneurs
As a global innovation company, Rakuten has committed to empowering people and society by creating value through innovation and entrepreneurship. In the summer of 2022, to contribute to this mission and show that empowerment is something that starts from within, Rakuten Europe launched an internal competition, the “Green’Ovation Challenge.” Pitching Rakuten employees against the greatest challenge
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How can payment cards support sustainability? Visa’s Ryan McInerney at Rakuten Optimism 2022
As global economies look to the post-pandemic era, they’re also finding that the fintech revolution didn’t stand still amid the waves of COVID. The pandemic has accelerated how fintech is transforming payments and finance around the world. Now payments companies are looking to use fintech to improve security and convenience for customers while supporting sustainability-focused initiatives. Here’s
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Go Green Together: Rakuten aims for a greener future with new sustainability project
Companies across Japan and around the world are taking corporate measures to reduce their negative impact on the planet, as outlined in the United Nations’ Sustainable Development Goals (SDGs). However, even with heightened climate awareness, some shoppers still have a hard time assessing the long-term impact of their daily lifestyle choices and developing more sustainable habits. “We
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Rakuten proud to be back at Tokyo Rainbow Pride in 2022
Ahead of International Pride Month this year, Rakuten showed up and showed out at Tokyo Rainbow Pride 2022 to celebrate the first time in three years that the event has been held in person. At the event space in Yoyogi Park, the Rakuten employee-driven initiatives curated for Rainbow Pride caught the attention of festival goers over the event’s three days. With a booth staffed by members of the Ra
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Rakuma and Rakuten Mama-Wari are bringing sustainability closer to home
Adorable kids’ clothing can pile up, as almost any parent will tell you. But the temptation to amass the cutest wardrobe for your child quickly turns to questions like, “What are we going to do with all these clothes?” And toys. And strollers, cribs… the list goes on. One other thing parents can tell you: Little kids grow up fast. According to recent research by Rakuma, Rakuten’s flea
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Rakuten’s sustainability initiatives are gaining worldwide recognition
Rakuten’s efforts toward the realization of a sustainable society — and its proactive sharing of information regarding those efforts — are being recognized. For the second consecutive year, Rakuten has been selected as an index component of the 2021 Dow Jones Sustainability World Index and of the Dow Jones Sustainability Asia Pacific Index for the third year running. Every year, S&P Global Inc
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Why Club Rakuten is rewarding customers for making sustainable decisions and practicing conscious consumption
Now, more than ever, consumers are considering the social, economic and environmental impact of their shopping habits. Consumers are calling for more transparency and increased accountability from brands to make more informed purchasing decisions. Why conscious consumption? The driving force for ethical shopping Conscious consumers are invested in transparency. They are eager to learn about the ma
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Journey to a better future: Putting sustainability goals into action
Mark Haviland, EVP of Brand Development & Sustainability, Rakuten EMEA When Mickey Mikitani founded Rakuten in 1997, empowerment was at the heart of his vision. Empowering business owners, employees, families and communities is a passion that persists to this day. Now that passion takes on new meaning, as we face some of the most serious threats to our social and environmental well-being in a
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